GWEN STEFANI - WIND IT UP [2006][SkidVid]
Wind It Up is a pop song written by Gwen Stefani, Chad Hugo and Pharrell Williams for Stefani's second solo album The Sweet Escape [to be released December 4th 2006]. It was produced by The Neptunes and features a hip hop beat. The lyrics of the song talk about Stefani's clothing line, L.A.M.B., and how boys love to stare at Gwen and her fellow girls. The song was first revealed by Gwen on her Harajuku Lovers Tour. The song also features yodelling, and features a sample of The Lonely Goatherd from The Sound of Music. Wind It Up will be released as the album's first single on December 11th 2006.
The song's music video was directed by Sophie Muller and filmed in Chicago, United States and some neighboring towns. Although it does not follow a substantial plot, it features outfits and scenery inspired by The Sound of Music. Stefani and her Harajuku Girls are often dancing in front of fields of flowers and a tetris-like background. Throughout the video, Stefani is portrayed as a seamstress and submerged escape artist accompanied by dancers and the Harajuku Girls. There is also a scene where everyone is dressed in pajamas. The song's title is visualized by a colorful sign that reads "wind it up".
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